My journey into the visual arts began in my teens because of my involvement in skating and other counter-culture activities like graffiti, photography, and videography. At 15, a friend and I channeled our passion by starting a clothing company focused on skate apparel. This was my first encounter with graphic software, and I was instantly hooked. Over the next few years, we created unique designs, built multiple iterations of the company's website, and produced skating videos. I wanted to explore and learn more, so I pursued a bachelor's degree in visual communication, followed by a master's program specialising in poster design and visual communication. I’ve worked as a freelancer, in-house, and at startups and established companies, gaining a diverse set of skills across multiple disciplines.
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